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About 1-800-Flowers1-800-Flowers.com, Inc. is a retail and distribution companies flowers and gourmet food gifts in the United States. It was one of the first retailers to use a 24 x 7 toll free phone and Internet for direct sales to consumers.
The concept of using the word "flower" in one Phoneword be derived by William Alexander at the beginning of 1980. The phone number, 1-800-356-9377, has been assigned to a shipping broker in Wisconsin and used for that company until 1981. Granville Semmes and David Snow founded a company that started using those numbers to sell flowers in 1982. Their business was struggling, the company has dissolved, its assets go to the investor James and John Davis of Texas Poage. In turn, this new company struggled financially as well. Assets acquired in 1986 by Jim McCann, an owner of a flower shop in the New York City area since 1976, according to which the business has seen the success and development.
In the early 1990s, two events helped bring prominent 1-800-Flowers countries. First, AT & T created an ad campaign featuring the company aired several times during the summer Olympics.Second 1992 Persian Gulf War at first, many advertisers were pulling out from CNN, unaware that the war coverage of CNN will attract more viewers. 1-800-Flowers has agreed to remain as an advertiser at the request of founder Ted Turner.
The company is one of the first retailers to CompuServe and AOL cooperation, in 1992 and 1994 respectively. September 1, 1995, the company registered the domain name 1800flowers.com. In 1999, the company was publicly on the NASDAQ stock exchange under the ticker symbol FLWS and renamed 1-800-FLOWERS.COM, to match your website address.
The company fills its orders in two ways: through a network of florists and the last drop shipments. It established a network of florist-to-flower called BloomNet, and is one of the festoon domestic service today.
The company has merged or acquired a number of companies and other retail gift. In September 2007, the company announced a partnership with Martha Stewart Living Omnimedia to produce a line of products inspired by Martha Stewart flowers. In August 2011, the company purchased Flowerama, a flower retailer Waterloo based on 100 locations in 28 states.
For a few weeks in the autumn of 2009, 1-800-Flowers.com financing segments Entertainment Tonight birthday.
The company is based in Carle Place, New York, Long Island.
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